You found your tribe.
A couple years ago, my wife found spiritualism through a medium and I found Stoicism. Neither of us expected so much overlap between the two — or to completely shift how we see the world.
Stoicism taught me that my thoughts don’t define me. That anxiety and guilt are just thoughts passing through. Spiritualism showed my wife a deeper connection to something larger than us. Together, we describe this period as waking up from a dream we didn’t know we were having.
Why T-Shirts?
I’ve always worn humorous or insightful t-shirts. Over the years, complete strangers have stopped me to talk about them. Those conversations matter. I wanted to create designs that spark the same connection — that continue those discussions and help people express what matters to them.
What we realized is that you’re probably on a similar journey. Maybe you found your path through meditation, therapy, a book, or a person. Maybe you’re just starting. But if you’re here, you get it — that what you wear and what you surround yourself with matters. That wearing an intention isn’t superficial; it’s a daily reminder to stay present, be kind, and remember who you actually want to be.
Spirit Animals
The Spirit Animals in our Spirit Animal Collection are guides. The mandala designs represent the journey toward enlightenment: the universe, the self, and the balance of light and dark, yin and yang. The black and white imagery is intentional. There’s no perfection here — And that’s the whole point.
Affirmations
Our Affirmation designs in our Affirmations Collection provide gentle reminders — to you and to others around you — to stay positive and be kind.
You’re not alone in this.
We created Mindful Mottos because we wanted to share what we found. Not preach. Not pretend we have it figured out. We just wanted to find our tribe through shirts.
Wear your intentions proudly.
